Tag Archives: Permission Marketing

Link it up! RE.net Open Source Edition

As we work to get our website 2.o‘ed, we are in the process of determining what Open Source Content Management System (CMS) to use. We want a CMS that will interface with our SalesNet Customer Relationship Manager (CRM). We may be willing to move over to a Sales Force CRM if necessary. Also, we want to be able to have all of our calls-to-action that are based on Seth‘s Permission Marketing to easily transfer into our CRM lead files. As well, we want to be known as the most user-friendly experience of any 1031 Exchange website. We want people that find us to stay because of the great experience they’re having. Yes, I recognize a lot of that has to do with quality content. But, if the eye doesn’t like what it sees, it won’t stay long (as you all know very well). So, those are our basic desires from the CMS.

So, do we stay with WordPress or go with Typepad, Drupal, Joomla, etc.? Who do you use? Why do you like them? What back-end CRM are you using and how well do your CMS and CRM co-exist?

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